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Introducing artificial intelligence: A practical guide for organisations

In a world where digital technologies are developing rapidly, artificial intelligence (AI) is no longer just a buzzword, but a cornerstone of a company’s success. But how do you get started right? This article provides a clear guide in five steps to effectively implement and utilise AI in your company.

Important: Take small steps. Get used to the new possibilities and start integrating AI into your daily work routines.

Firstly: Assign responsibilities clearly

The first and perhaps most important step in implementing AI in an organisation is to designate a responsible person or team. This role goes beyond mere oversight; it requires proactive management and a clear vision of how AI can contribute to organisational success. This leader should not only be technically savvy, but also have a deep understanding of the business needs and strategic direction of the organisation.

Second: Start with small projects

Starting small is less risky and allows you to learn and iterate quickly. Start with simple applications such as automating emails, creating texts or generating images using AI tools. These early projects serve as a testing ground to understand the integration of AI into business processes while familiarising the team with the possibilities and limitations of this technology. It helps to develop a daily routine in dealing with AI.

Thirdly: Automate administrative tasks

The next step is to automate small, repetitive administrative tasks. This can include bookkeeping, managing receipts or other repetitive tasks. Such processes are ideal for getting started with automation, as they are often subject to clearly defined rules and requirements and minimise the risk of errors.

Fourthly: Strengthening the technological foundations

Before tackling further and more complex AI applications, your company must be well positioned technologically. This means getting rid of outdated technologies and establishing modern, AI-friendly systems. At the same time, it is important to invest in training your employees to ensure that they have the necessary knowledge and skills to utilise the new technologies effectively.

Fifth: Step-by-step automation of complex business processes

Once the foundations have been laid and initial experience gained, the gradual automation of more complex business processes should begin. This should be a strategic decision based on the learning and customisation processes to date. The gradual expansion of the use of AI makes it possible to continuously evaluate and adapt what works effectively and what needs to be improved.

Final recommendation:

Don’t rely solely on consultants. It is important to have someone on board who not only brings theoretical knowledge, but can also lead the practical implementation. By building up internal competences and gradually introducing the company to AI, not only can short-term successes be achieved, but long-term competitive advantages can also be secured.


Introducing AI into your organisation can be a challenging but rewarding journey. By following these five steps, you will ensure that this technology is used wisely to create real value for your organisation. With the right approach and mindset, AI can be a powerful tool to lead your organisation into the digital future.